PDR Ltd. of Cardiff at MEDICA 2020 in Düsseldorf -- MEDICA - World Forum for Medicine
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PDR Ltd.

Alexander House, CF14 3AT Cardiff
United Kingdom of Great Britain and Northern Ireland
Telephone +44 29 20416725
Fax +44 29 20416725

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This company is co-exhibitor of
Wales Government


Anthony McAllister

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Our range of products

Product categories

  • 01  Electromedical equipment / medical technology
  • 01.01  Diagnostics
  • 01.01.03  Ear, nose and throat diagnostics (ENT)

Our products

Product category: Ear, nose and throat diagnostics (ENT)


Cooltone is a revolutionary device used to strengthen and tone muscle mass in patients. Cooltone supports patients seeking to kick-start exercise regimes by toning the underlying muscle mass in key areas of the body. Using magnetic muscle stimulation (MMS), the technology penetrates muscle layers to induce involuntary muscle contraction. This strengthens muscle fibers, resulting in improved muscle conditioning. The device has been carefully designed with users and patients in mind with a clear and intuitive interface design that sits easily within a clinical practice.

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Product category: Ear, nose and throat diagnostics (ENT)


Snoozeal is the first ever daytime treatment for snoring and sleep disordered breathing. Around 40% of men and 24% of women suffer with snoring and obstructive sleep apnoea. The impact of snoring can go far beyond its nuisance factor disrupting sleep patterns and quality of sleep for both the snorer and their partner. Habitual snoring can have more serious impacts and consequences to health including sleep apnoea impacting on rest, breathing and cardiac health

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Product category: Ear, nose and throat diagnostics (ENT)

Huntleigh Healthcare - DMX Digital Doppler

The DMX Digital Doppler is a family of next-generation handheld medical ultrasound dopplers for use in both vascular and obstetric medical practice. It is the world's first handheld Doppler that combines the best performance in probe sensitivity, audio clarity and a visual representation of waveforms that previously had only been available with large and expensive desktop laboratory systems.

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Product category: Ear, nose and throat diagnostics (ENT)

R&D Surgical - Pectus Carinatum Brace

The condition pectus carinatum, also known as pigeon chest, where the breastbone protrudes excessively, affects about 1 in 400 children. Current treatment involves compression overtime to support correct bone development. However, the design of the braces has barely changed in the last 100 years. They are uncomfortable, restrict activity, are difficult to wear, and difficult to disguise, thus increasing feelings of stigmatization for patients, who are typically teenage boys. This brace is designed to fit neatly and discreetly beneath clothes. It uses contemporary materials and mechanisms to create a more comfortable, clinically effective, and discrete solution.

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About us

Company portrait

Trusted by many of the world's leading brands, we pride ourselves on repeatedly developing innovative new solutions in products, services and experiences that truly connect to users and challenge markets. 

With over 25 years’ experience and over 40 international design awards including Red dot’s, iF’s, Good Design and German Design Awards , PDR deliver a unique approach combining the latest in high-quality research with world-renowned design and innovation consultancy.

We provide proven and experienced human-centered research, product and medical device design, and development, interaction and interface design to leading companies globally in a wide variety of sectors.

Trusted global clients of PDR include 3M, Boots, Allergan, Gettinge Huntleigh, GE Healthcare, Kenwood / DeLonghi / Braun, Logitech, European Central Bank, Novartis and Thales.

Company information as a PDF file