What are your future plans for ecoFluorecare in terms of expanding availability and potentially integrating further sustainable practices into its production lifecycle?
Brus: We aim to make environmental cassettes the standard for the industry. We want to collaborate with lots of IVD companies and add this sustainable twist to their products. The lateral flow assay market is expected to grow into a 27-billion-dollar market in 3 years, so there is a lot of potential for new products in emerging markets (tumor markers, hormones, infectious diseases).
In addition, we aim to replace other single-use plastic components of a test kit, for example nasal swabs. We already conducted a trial in which we replaced the plastic stick with bio-based materials. Step by step, we want to demonstrate that sustainability can be achieved by small, but smart innovations.
Considering the global demand for rapid diagnostic tests, how do you envision ecoFluorecare contributing to sustainable healthcare practices on a larger scale?
Brus: We want to focus more on developing countries. Since there is often a lack of central lab testing and a bigger presence of infectious diseases, it is a crucial market for point-of-care testing. Although plastic waste is a global concern, plastic waste is spiraling out of control across Africa. At current levels, enough plastic waste to cover a football pitch is openly dumped or burned in sub-Saharan Africa every minute.
How has the response been from healthcare professionals and institutions regarding the adoption of ecoFluorecare?
Brus: So far, the response of ecoFluorecare has been astonishing. We are so happy to actually notice that a lot of people in the medical industry, who are passionate about point of care testing, are at the same time so fed up with all the waste it generates. Therefore, they are enthusiastic about innovative solutions like ecoFluorecare. This goes for institutions all over the world but mainly in Europe, this enthusiasm is currently resulting in actual orders and partnerships. In Europe, there is a great interest in eco-friendly alternatives, and some European countries even rank sustainability as a factor in the process of winning a national tender.