Digital recruiting – A generational issue -- MEDICA - World Forum for Medicine

Digital recruiting – A generational issue

Interview with Prof. Konrad Obermann, Center for Preventive Medicine and Digital Health Baden-Württemberg (CPD-BW), University Faculty of Medicine in Mannheim

01/02/2022

Image: Black-and-white picture of a man with glasses and short white hair; Copyright: private

Prof. Konrad Obermann

Products and exhibitors around corporate development

Image: Screenshot of a software showing patient data; Copyright: Messe Düsseldorf
Image: An opened notebook, a vial with red fluid on top of it next to the words “Employer branding”; Copyright: PantherMedia/nialowwa

Employer branding: If a company consistently presents its mission statements and thus becomes attractive to applicants, new staff members can be won - provided that digital marketing and digital recruiting work hand in hand.

Image: Man with glasses and beard - Timo Roth; Copyright: beta-web/Schmitz

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