U.S. COMMERCIAL SERVICE OFFERS TRADE SHOW BOOTH STAFFING PROGRAM FOR EVENTS IN DÜSSELDORF DURING TRAVEL RESTRICTION PERIOD -- MEDICA - World Forum for Medicine

28.07.2020

Messe Düsseldorf North America

U.S. COMMERCIAL SERVICE OFFERS TRADE SHOW BOOTH STAFFING PROGRAM FOR EVENTS IN DÜSSELDORF DURING TRAVEL RESTRICTION PERIOD

In order to help U.S. exhibitors affected by the COVID-19 related travel restrictions, the U.S. Commercial Service in Düsseldorf launched the “Trade Show Booth Staffing Program” for the upcoming trade fairs Caravan Salon, MEDICA, COMPAMED, Valve World Expo and wire/Tube held at the fairgrounds in Düsseldorf, Germany.

Corporate travel policies, government restrictions and quarantine requirements have made participation at trade fairs increasingly complex. If U.S. exhibitors cannot staff their booth but want to keep their brand positioned internationally and not miss business opportunities, the U.S. Commercial Service will find, train and monitor professional representatives at trade fairs in Düsseldorf. Their office has a long history of hiring articulate, motivated professionals to assist companies, explain product details, and collect business contact information from current and future business partners at trade fairs.

The U.S. Commercial Service staff will find a qualified, professional representative (“REP”) to staff exhibit booth, and meet individually (virtually or in-person) with the REP to:

  • Ensure quality standards
  • Train on proper business contact etiquette
  • Discuss the exhibiting firm’s products
  • Review trade fair schedule and administrative matters
  • Visit the REP at least once during the trade fair
  • Check-in with the REP at the beginning/end of each trade fair day
  • Collect business cards from REP on the last day of the show, discuss any key interactions, flag contacts for follow-up, scan business cards and send to home office
Fees:

  • Direct Payment to the REP (approx. 200 Euros per day + local transportation costs)
  • Commercial Service fee:  US small company: $600 / US medium company: $1,400 / US large company: $1,800

(Note:  To determine if you are a small, medium or large company, visit https://www.trade.gov/us-commercial-service-user-fees and scroll to the bottom for an explanation.)

For more information about the U.S. Commercial Service Trade Show Staffing Support Program, contact: 
U.S. Commercial Service
Düsseldorf, Germany
Anette Salama, Sr. Commercial Specialist
Anette.Salama@trade.gov

Messe Düsseldorf North America Press Contact:
Anne Meerboth-Maltz, Sr. Director, Corporate Communications & Public Relations
E-mail: ameerboth@mdna.com

Messe Düsseldorf North America
150 North Michigan Avenue
Suite 2920
Chicago, IL 60601
USA



Exhibitor Data Sheet