Prominent Perth company director, Tony Adcock, has recently been appointed Chairman of the Board for Nubax Limited, maker of The Nubax Trio, a traction device that offers proven, drug-free relief from back pain.
Tony is Managing Director of Red Pill Performance Consultants and has taken on the role with Nubax in addition to positions he currently holds with several other private and listed companies. Tony has previously worked as an investment banker and partner at PricewaterhouseCoopers and facilitates AICD company directors' diploma courses on strategy, risk and board decision making.
The appointment forms part of the company's strategy to commercialise the Nubax Trio, a portable traction device that leverages the users' own body weight to gently stretch the back, providing drug-free pain relief.
The Nubax Trio is currently used by over 3,000 Australians, elite sporting teams and healthcare professionals to treat and manage a wide range of back problems. The product has recently completed five years of clinical trials at the University of Western Australia, the results of which have proven its ability to help ease pain, reduce stiffness and increase mobility in chronic low back pain suffers.
Pending the successful raising of required funds, Nubax Limited also plans to create an on-going marketing campaign in Australia and develop partnerships in key markets, including the USA and the UK. The company is already in discussions with various parties in these key markets and has appointed a distributor in Italy.