An international success story - Since its foundation in 1995, ITD GmbH has established itself as one of the European market leaders in the manufacturing of mobile and stationary equipment carriers. Over the years, the company has built up a well-developed distribution network in Europe and has also been successfully working with global sales partners offering high-quality equipment and support to serve customers locally. As the sustained high export rate indicates, this was the right move towards winning and retaining long-term international clients.
ITD sets sail for new shores
In order to service both existing and potential customers in North America even better, the ITD Corporation subsidiary was founded in the USA in 2005 and started its operations in 2006. Qualified local staff are responsible for the distribution, production and delivery of the products for the North American market and the warehouse and production capacities have been adapted accordingly to sustain further growth.
After its foundation in 2013, ITD Australia Pty Ltd started its operations in 2014, with customers in Australia being supplied from the warehouse in Tullamarine, Melbourne, as well as being assisted in selecting the right products and advised on special configurations.
Departure for China
The previous successes of ITD have strengthened the resolve to decide to tackle the Chinese market. The demand for medical products in China has been subject to particularly high growth for years and is expected to continue to rise in the coming years. In addition to the US, China has developed into one of the largest buyers of German medical technology products. German companies still have a reputation for delivering the best quality in the field of medical technology.
Several years ago ITD set up a representative office there and already has long-term customer relationships in China. With the aim of attracting new customers and intensifying existing contacts with internationally operating OEM customers, it is now to set up its own sales presence in China. The first steps have already been successfully taken.
ITD Medical Technology Products (Shanghai) Co. Ltd. was officially registered in February 2015. As from the second half of 2015, a separate sales representative for the Shanghai region is to be appointed as a direct point of contact operating in the local language.
The initial aim is to maintain the existing customer relationships and generate new customers in China. There are plans to extend this concept subsequently to incorporate even more interesting regions.
ITD is optimistic about the future and envisages opening a production plant for servicing the Chinese market as a further step.