An innovative Western Australian invention that eases lower back pain will be featured at the world’s biggest medical trade fair this month.
The Nubax traction technology has built a dedicated following since its release in 1999. People from all walks of life - from sportsmen to labourers - use the device regularly to reduce pain and increase mobility.
Attendance at the MEDICA 2007 Trade Fair in Dusseldorf from November 14-17 as part of an Austrade delegation signals a significant tilt at the international market for this device which could prove revolutionary in aiding treatment for lower back pain - something which affects around 80 per cent of people at some time in their life.
The portable Nubax Trio suspends the user’s body over a common pivot point, and safely allows gravity to force the back and spine to stretch – easing pain, discomfort and aiding mobility.
Using it for just a few minutes each day can deliver significant results.
Nubax Managing Director Ralph Moltoni said it was an exciting prospect to have his device showcased to the world’s medical community.
“Last year more than 137,000 visitors from 104 countries attended MEDICA. It is a world forum for medicine that offers exhibitors a chance to introduce their products and services to an interested, international expert public,” Mr Moltoni said.
“While we are over there we hope to further the groundwork for international sales of the device, which makes me proud, the fact that the technology was developed here in Western Australia.
“There is certainly a great demand for any method which can effectively treat lower back pain and we believe we have the device that does exactly that.
“Many back pain sufferers search for years for a way to improve their quality of life and we hope by expanding our marketing of this product we will be able to help people across the world.”
The Nubax traction device is listed on the Australian Register of Therapeutic Goods and is available by calling + 61 8 9228 4668 or logging on to the website at www.nubax.com.au