For the fifth year in a row, the jury of the Plus X Award voted the Ulm-based healthcare specialist Beurer the "Most Innovative Brand 2015" in the field of Health and Personal Care. The "Most Innovative Brand" award is the highest honour of the Plus X Awards. Head of Marketing, Kerstin Glanzer, accepted the prize at the official awards ceremony in Bonn on 18 June 2015.
The "Most Innovative Brand of the Year" award honours the brands with the most seals of approval within a product group. Back in February, eleven Beurer products, such as the BF 700 diagnostic scale, the two glass scales GS 485 and GS 490, the HK 72 mobile heat belt, the FC 45 facial brush, the IPL 7000 SatinSkin Pro hair removal device and the EM 25 bottom toning device received the coveted seals of approval in various categories. The others were the BC 50 wrist blood pressure monitor, the FT 78 ear thermometer, the AS 80 activity sensor and the MG 147 Shiatsu massage cushion. Of these eleven products, six were selected as "Best Product 2015/2016" in May 2015.
"We are very proud that we were able to impress the jury with our products again this year," said Kerstin Glanzer, Head of Marketing at Beurer GmbH. "This award reflects the performance and motivation of each and every employee. We are already in the process of planning new innovative products and product solutions relating to health and well-being and are looking forward to presenting these to the market."