12/11/2009

Canadian German Chamber of Industry and Commerce

MEDICA Celebrates Successful Anniversary - 137,000 Trade Visitors from Over 100 Countries

Canada among the fastest growing exhibitor nations

47 Canadian exhibitors break space record

MEDICA continued to grow as specialists and trade visitors from around the world obviously did not want to miss out on the 40th anniversary of the show (November 18 – 21, 2009). The four-day event in Düsseldorf, Germany remains by far the largest and most international medical trade fair in the world. A little over 137,000 trade visitors from over 100 countries registered for the event. 45% of all visitors came from outside Germany (2008: 42%), as a particularly high number traveled to Düsseldorf from the Asian growth markets and the Arab region.

4,318 exhibitors (2008: 4,313) from 59 nations offered them a clearly segmented product line-up with countless new products, systems and services for the entire spectrum of both in- and out-patient care.

With 47 (32 in 2008) and well over 6,000 square feet of exhibition space rented, Canada set new record at the show. It also was the fastest growing exhibitor nations in terms of space and number of exhibitors among the 23 largest exhibitor nations.

As one observer noted, many of the presented innovations would be instrumental in the continued cost cutting efforts by the global healthcare providers, thus giving them an extra edge in the current market place.

Two areas which saw numerous innovations were medical imaging and telemedicine applications.

Especially newsworthy in the field of medical imaging is the latest generation of ultrasound devices designed for use in the diagnosis of nerve diseases. Special surface ultrasonic probes make it possible to not only image the nerve but also the surrounding tissue structures, making nerve tumors, nerve inflammations and injuries visible.

Telemedicine applications are also forging ahead – for both out-patient as well as in-patient care. Increasingly, patients are also being included in out-patient the care process. The trend towards home medicine and telemedicine applications continues unabated. While in the past electronic thermometers were the only medical devices to be found in private homes, these days there are also mini ECG sets. The opportunities presented by these “self-payer products” in terms of prevention and remote patient monitoring appear to be far from exhausted so far. For example, there were various heart monitoring systems that are incorporated in clothing, which are currently still at the testing stage, on show at MEDICA 2009.

Canadian technology and capabilities were prominently represented in every section of the show, either individually or for a little more than half of the 47 companies in one of the five product-specific Canadian joint participations organized by our office. Prominent among the many provincial and federal collaborators facilitating this year’s huge success for Canada, was the Ontario Ministry of Economic Development and Trade group of exhibitors within the Canadian Pavilion in hall 16. Not surprising, almost 60% of all Canadian exhibitors are based in Ontario.

For a complete list of Canadian companies exhibiting at this year’s event look below at the end of the press release.

Popular with attendees was also the MEDICA International Congress, which for the very first time included education modules in English. Integral diagnostics and therapy in the fields of oncology, patient monitoring at ORs/ICUs and trends in the area of heart surgery were the main topics that met with great interest.

Last but not least, COMPAMED, the three-day medical component show attracted over 16,000 visitors. In Halls 8a and 8b a total of 518 exhibitors from 35 nations provided insights into their product and development know-how: from components and individual assemblies, micro system technology and nanotechnology applications to solutions for custom manufacturing. Among the exhibitors were also three companies from Canada.

For further information, please contact:

Messe Düsseldorf (Canada)
Stefan Egge
messeduesseldorf@germanchamber.ca
Phone: (416) 598-1524
Fax: (416) 598-1840

List of Canadian exhibitors 2009:
AMG Medical Inc.
Amico Corporation
Angel Canada Enterprise Ltd.
ANT wireless (Div. of Dynastream)
Artron Laboratories Inc.
Canadian Consulate
CardioMed Supplies Inc.
Cedarlane Laboratories Ltd.
Cleankeys Inc.
Condor Canada Medical Co., Ltd.
CPI International Communication
CSA International
Cycom
Diversinet Corp.
ELCAN Optical Technologies
GlobalMed Inc.
Groupe Conseils Micron Air Inc.
GS Medical Packaging Inc.
Hydroclave Systems Corp.
IND Diagnostic Inc.
Interfaceware Inc.
Intronix Technologies Corporation
Kingstec Technologies Inc.
MedX Health Corp.
MEDEC
Magnum Pharmaceutics Inc.
Micrylium Inc.
Middle East Health Magazine
Neurosign
Noveko International Inc.
Noveko Inc.
Nucap Medical Inc.
Ontario Ministry of Economic Development and Trade
Opsens Fiber Optic Sensor
O-Two Medical Technologies Inc.
Pega Medical Inc.
Perspectis Inc.
Pharmax Ltd.
Response Biomedical Corporation
Saringer Life Science Technologies Inc.
Simport Plastics Ltd.
Therapeutica Inc.
Thornhill Research Inc.
Thought Technology Ltd.
Ultrasonix
Web-Tex Inc.