This year, for the first time, organisers of the Plus X Awards asked Germany's specialist trade suppliers and retailers to cast their votes in an online poll to nominate their 'Specialist Retail’ and ‘Specialist Trade Brands of the Year'.
Capturing 4,684 votes, 13 brands in total scooped the available awards including Beurer, who won 'Specialist Retail Brand' within the 'Health & Personal Care' product group.
The awards were devised to highlight brands which, through the concepts they develop, act as a strong partner to their retail and trade customers.
Commenting on the award, Kerstin Glanzer, Head of Marketing at Beurer GmbH said, "Our specialist retailers have been important and reliable partners to us for years. It is therefore a great honour for us to receive an award from them."
The official award ceremony will take place in Bonn on 23 June.
Exhibitor Data Sheet